“Remain curious and don’t be seduced by the art of pleasing others.”

A collaboration between ...,staat and MENDO, THE NEW STIJL maps contemporary Dutch creativity beyond portfolios or canon. The book brings together more than fifty creatives across photography, design, fashion, architecture, fine art, and visual culture, presenting work by practitioners who challenge conventions and expand the field.

The book brings together more than fifty creatives across photography, design, fashion, architecture, fine art, and visual culture, presenting work by practitioners who challenge conventions and expand the field.

The publication combines visual chapters with in-depth interviews and essays by cultural commentators, offering a snapshot of who are defining Dutch creativity today and who may shape its future.

The project expanded beyond print into public programming, press visibility, and large-scale events, including the official launch at De L’Europe Amsterdam and moderated talks at festivals and cultural institutions such as The Dutch Creativity Festival and Nieuwe Instituut.